adminWhether you are a casual Instagram user, an influencer, or a brand, the quality of Instagram followers matters a lot. Having the right followers is part of an influencer or brand’s social media goal. Also, this is very crucial for brands for their target market.
So, it is undoubtedly vital to track the followers. Here are some of the best tools to track Instagram followers and achieve the main objective.
5 Best Tools to Track Instagram Followers
- Instagram Insights: Users with an accessible business Instagram account enjoy complimentary access to the Instagram Insights tool. This is a built-in Instagram analytics app by Instagram. With the help of this tool, you will be able to track data on follower demographic, their activities, actions, etc.
You will also get to know the insights into your account’s reach, engagement, followers, Instagram ads, and more.
- Hootsuite Analytics: If you want to know data in more detail and track everything better than the native Instagram Insights app, you should use Hootsuite Analytics to track Instagram followers. This tool will let you compare metrics of a specific time to get a historical perspective.
One of the best parts of this app is that you will get an idea of the best time for posting your post to get better performance. In addition, this tool gives data based on past reach, engagement, click-through rate, etc.
- CLEVR AI: Smart brands want to know more about their target audience and take proper initiatives to keep the engagement higher. If you are abrand that wants to grow faster through your Instagram marketing, you should use CLEVR AI. This Instagram analytics tool lets you analyze data better than other similar apps.
You will be able to monitor the audience’s interests, trends, popular topics, etc., very effectively. It also helps you analyze keywords, traffic, products, etc. The forecast by this tool is excellent for taking future steps to increase engagement and traffic.
- Iconosquare: Iconosquare Instagram app is another free app that offers impressive performance for tracking Instagram followers, post reach, engagement, likes, saves, etc. You can also analyze metrics on the platform against different parameters.
The tips this tool provides help with audience engagement, driving traffic, setting perfect content strategy, achieving marketing goals, etc. This tool has both free and paid versions.
- SocialRank: Want a bit more detailed audience metrics on Instagram? Then, SocialRank app is for you. It offers data export, custom list creation, campaign creation, and more by providing several sorting and filtering options.
You can analyze audience geographic location, Instagram followers’ quality and activity, hashtag search, bio keywords, and more.
In Summary
Engagement is the key to social media marketing, and it matters more on Instagram than on other social media platforms. So, it might help if you used any of the best tools to track Instagram followers to achieve your social media marketing goals
